Content of a festival suggests the entertainment, the workshops, the functions…all and every thing which will occur in the festival, all a visitor can easily see or participate in. As much as the information is dependent upon the festival function, it’s however a managing factor of the accomplishment of the festival; you might have the right purpose but the incorrect content. Imagine a looking event without savings!! Or music festival with musicians whom are very poor within their works! !.
Let’s look at the ROSE Parade in USA, a festival began 1890 and it is simply about bloom parades and bands, if it had been just that, the Universo Paralello Festival might have died a long time before and wouldn’t live to be around a century previous with great success. An event that have grown from about 2000 living audience to a lot more than 700,000 attendances.
This type of event, their content is approximately parades just!, But the catch is, each year they develop a concept and each year they have more members, government and privet field and each attempts to produce a float that is unique and greater than anybody different participant, you will see a float for NASA and a float for Starbucks café, and each is competitive to discover the best design. They have manipulated the constraints making a more lively event.
In order to keep a event that’s exactly the same issue every year you must be smart enough to make a material that is different compared to year before and keep consitently the crowed on coming. This really is similar to any business on the planet, a event is similar to a store and the attendees will be the readers to the shop. So when you lose material and become regular your store visitor’s rely may decline? What is your edge, BE DIFFERENT OR BE DEAD.
It’s all in the give of the management body of the festival, regardless of the purpose, a festival is a celebration of living, and life is all about change and adventure……..calculated adventure of course. When we were not different we would be strolling in the streets carrying same material, same smile, same building. Material has to be different, desirable and alive.
You do not occur until somebody understands you. Your laughs, your signals, your method of speaking…etc each is your marketing means. If you are a smart individual nevertheless you hold all your work to yourself, for the general public, you’re no one even although you were Einstein. As effectively in the event that you have the ability to communicate perfectly your crowed isn’t correct, you still a no body, Einstein would have been a no body if he was as intelligent but living in a tribe in a lord forsaken place.
A festival isn’t any event without a crowed. A food festival that has all forms of food and their marketing only goals vegetarians, or even a searching event that goals the poor might move right into a riot. The propaganda is approximately applying all possible appropriate marketing media to promote your function and having the right help from event content and initiatives behind it makes it a success. History of a event makes an important aspect in the accomplishment but doesn’t allow you at any suggest to reduce the budget you spend for marketing. In today flashy material are everywhere rendering it an easy task to divert the interest of the crowed to ignore history. History is history.
The above layers depends upon each other’s and overlaps and the disappointment in just about any layer can instantly fails the complete means of the festival, whether that failure is likely to be quick or slow. More crowed does not suggest more accomplishment, if material is poor, it is simply more failure. It is easy to be number one but it’s difficult to stay so. Assurance is good but over self-confidence generally basins the ship. The levels said above constitute the pie of success. If you look at any event through that pie and measure each coating, you will know a falling event from a successful one.